In this article the term “Conversion” refers to converting those who visit a particular website into customers. Whether the purpose of a site is to sell designer shoes, concert tickets, or counselling services, the ultimate goal is the same. Knowing how conversion optimisation works can help anyone who runs a website to convert as many people as possible into customers. read more

Lets assume you have good numbers of visitors coming to your site. To secure buying customers and keep the flow of money coming in it pays to understand techniques on turning one-off shopping into recurring sales. Here are a few ideas to keep revenue consistently surging in. read more

This list is not the ONLY things that matter, they were just top of mind for me when I needed to write some ideas down. read more